In 2025, the lines between business and leisure travel have blurred more than ever. Welcome to the age of “bleisure” travel—a growing trend where employees extend work trips for personal leisure. For B2B travel agencies and companies managing business travel, understanding this shift is critical for both policy development and traveler satisfaction.
What is Bleisure Travel?
“Bleisure” combines business and leisure travel. A typical example: An employee travels to Singapore for a three-day conference and stays an additional two days for sightseeing or relaxation—at their own expense.
Why Is Bleisure on the Rise?
– Work-Life Balance: Post-pandemic, employees value experiences more.
– Remote Work Culture: Many professionals can now work from anywhere.
– Cost Efficiency: The company already pays for the flight; adding a few extra days doesn’t cost much more.
– Younger Workforce: Millennials and Gen Z prioritize lifestyle and flexibility.
Key Benefits for Employers
– Improved Employee Satisfaction
– Higher Productivity During Travel
– Enhanced Employee Retention
– Increased Willingness to Travel
Potential Challenges
– Policy Complications: Who pays for what?
– Liability and Insurance: What happens if there’s an emergency during the leisure portion?
– Taxation Issues: Mixed-purpose travel can trigger tax scrutiny in some countries.
How Companies Should Adapt
A. Update Corporate Travel Policies
Clearly define what is allowed:
– How many days can be added?
– Can leisure destinations differ from the business location?
– What costs are reimbursable?
B. Use Travel Management Tools
Modern booking platforms can segment business vs. personal expenses.
C. Educate Employees
Make employees aware of rules, liability coverage, and booking procedures.
D. Partner with Flexible Travel Agencies
Choose a B2B travel partner who understands and accommodates bleisure needs.
Examples of Bleisure-Friendly Companies
– Salesforce
– Google
– Deloitte
These companies promote flexibility and allow for extended travel under structured policies.
Final Thoughts
Bleisure travel is not a passing trend—it reflects a broader cultural shift toward flexibility and wellness. Businesses that embrace and adapt to this trend will be better positioned to attract and retain top talent.
Want to offer bleisure-friendly options to your traveling staff? Partner with us for expert-managed, policy-compliant travel solutions that don’t sacrifice personal freedom.
